Sunday, October 5, 2008

Timing is Everything

I will be writing about how the media influences children. How they react to it and what messages the media really is sending. Also how the media takes advantage of the children’s innocence and gullibility. The media is such a great source to be able to influence people and keep them aware of things that are happening in the world but instead it is used in a much less helpful way. Today they advertise sex, cancer, and liver failure otherwise known as sex appeal of people, cigarettes and alcohol. You are more likely to see more alcohol advertisements in one mile of a city than more health awareness adds in the whole city. Instead of the media spending so much time and effort advertising products that are a potential threat to your body they should be making the consumer away of the product and if not just that then making the consumer away of other choices that they could be making. It is not only a problem that they are advertising harmful products but who they are advertising it to. For instance companies pay a lot more money to have their product at a kids height on the shelf in the store because everyone knows once a kid wants something these days they get it. They also make the product more colorful and fun. Now adding a little more sugar and a child’s diet will not necessarily hurt them but when the advertisements of cigarettes or alcohol show up as commercials on the children’s television channels or in the magazines, adding nicotine would not be a good idea. Although they are either not old enough to realize it or old enough to buy the products, them just seeing them in their daily lives makes them recognize the products so subliminally when they are older they are more likely to go and buy the product without even knowing it.